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BMA JOINS THE NKBA GLOBAL CONNECT ALLIANCE PARTNER PROGRAM

The Bathroom Manufacturers Association has partnered with North American National Kitchen & Bath Association (NKBA) on its Global Connect Alliance program.

This international strategic collaboration connects associations and organisations serving the kitchen and bathroom marketplace to encourage a global exchange of current and forward-thinking insights and information.

BMA CEO, Tom Reynolds:

“We had a hugely successful collaboration with the NKBA at our conference last year, which saw the NKBA Global Connect Conference take place the day before our own event at Carden Park. So when we were approached with the opportunity to continue the partnership we didn’t hesitate.”

Other NKBA Global Connect Alliance members include:

AMK – Association of German Kitchen Manufacturers

BiKBBi – British Institute of Kitchen, Bedroom and Bathroom Installers

VDM – Association of the German Furniture Industry

The BMA along with these organisations will collaborate with the NKBA to offer Omni-directional support to North American NKBA Global Connect brands wishing to expand their international presence, as well as supporting the NKBA Global Connect Subscription program with their member companies.

“We are really excited to welcome these four fabulous associations to our NKBA Global Connect Alliance program,” said Suzie Williford, EVP and Chief Strategy Officer of NKBA. “We have already built a solid relationship with each and are very much looking forward to continuing to grow the kitchen and bath marketplace — worldwide — with these excellent partners. We all have much to gain by collaborating with friends and colleagues who have a deep understanding of their constituents and individual markets.”

To learn more about becoming an NKBA Global Alliance Partner or NKBA Global Connect Subscriber please contact globalconnect@nkba.org.

Global Connect Business Summit 9-10th September, view the agenda here.

To find out more about the Bathroom Manufacturers Association visit: www.bathroom-association.org.uk

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