Following three years of trading in the UK, leading bathroom manufacturer SONAS Bathrooms has reinforced its commitment to the UK market by opening a distribution centre based in Redditch, West Midlands, scheduled for August 2026.
The new facility will support SONAS’ growing UK customer base, which has expanded since the company entered the market in 2023, bringing its products closer than ever. This bricks-and-mortar investment represents the next phase in SONAS’ structured expansion into the UK, building on exceptional sales momentum and a compound annual growth rate of 125% across its first three years in the UK, and forty years of success in Ireland, contributing to an annual turnover of £50 million per year.
Opening in Summer 2026, SONAS’ UK distribution centre will become the central base for SONAS’ UK distribution operations, providing a hub from which the company can coordinate packaging and deliveries. The facility aims to improve supply reliability and shorten its delivery time to 24 hours for over 500 existing UK retail partners.
Chief Executive Officer of SONAS Bathrooms in Ireland and the UK, Richard Sloan, said, “The opening of our UK distribution centre reflects the strength of our UK expansion, which has taken place over the past three years. Our growth in the UK has been sustained and consistent, and this investment ensures our infrastructure keeps pace with demand.
“In Ireland, our customers rely on next day delivery supported by a 98% On Time in Full (OTIF) rate. That level of operational discipline is central to how we do business. The Midlands facility allows us to apply the same proven model in the UK, giving our retail partners greater certainty around stock availability and service performance.”
The facility spans 60,801 sq. ft and is a high‑specification industrial warehouse located in Redditch, a well‑established industrial area in the West Midlands. This new site will be able to hold a significant amount of SONAS stock dedicated to its expanding UK customer base, strengthening SONAS’ ability to support retailers, merchants and installers with reliable stock availability.
Plus, with its prime location in the UK’s Golden Logistics Triangle, the new centre will enable SONAS to reach any area of the UK within 4 hours, supporting its customer commitment to provide 24-hour delivery.
To ensure the success of this new facility, SONAS has invested in industry-leading warehouse technology, designed to replicate the proven operational model that underpins SONAS’ Irish business. This includes an advanced Warehouse Management System with integrated voice-picking technology, currently operational in its Irish distribution centre. The system enables it to achieve 99.9% accuracy in packaging deliveries and to support reliable service for its customers during this next phase of its growth.
Sustainability is a fundamental part of SONAS’ existing operations, and this approach will be replicated throughout its UK infrastructure. The new distribution centre holds BREEAM Excellent certification and an EPC A rating, and employs sustainable energy solutions, including solar power and smart climate control, allowing SONAS to uphold its commitment to reducing its carbon footprint.
To prepare for this expansion, in 2025, SONAS appointed Dean Stokes as UK Sales Director to lead the growing UK Sales team, now structured across eight regional UK territories spanning England, Scotland and Wales. With the opening of this new distribution centre, SONAS will also create up to ten operational jobs, bringing the total of new UK jobs created to twenty.
To learn more about SONAS, visit https://www.sonasbathrooms.com/gbp
