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SONAS Bathrooms appoints Leopard Co to lead PR in the UK

Award-winning marketing agency, Leopard Co, has welcomed Ireland’s leading bathroom manufacturer to its client portfolio on a retained basis.

Following a competitive pitch process, Leopard Co has been briefed to support SONAS Bathrooms with UK-specific PR activity, coinciding with the organisation’s expansion into the UK market.

The partnership comes at a critical time for SONAS, as after three years of rapid growth in the UK, the bathroom manufacturer recently announced the opening of a 60,000 sq ft distribution centre in Redditch, West Midlands, later this year.

To accompany this large-scale investment in the UK market, SONAS has tasked Leopard Co to tap into its expertise in the home and property sector to build brand awareness among merchants, retailers, installers and specifiers.

Rachel Roberts, founder and CEO of Leopard Co, said: “We are delighted to be partnering with SONAS Bathrooms at such an exciting time in the brand’s growth journey. Having worked in the home and property sector for over a decade, we’re looking forward to leveraging our expertise and delivering real impact through PR, developing the love for the brand here in the UK, as it is currently felt in Ireland.”

Richard Sloan, CEO of SONAS Bathrooms, commented: “Leopard Co has built a reputation for delivering results for its clients time and time again. At such an important time for the business as we expand our operations in the UK, it felt right to select a partner that’s not only embedded in the UK’s home and property sector, but in the regional landscape too. We’re looking forward to seeing the impact we can make together.”

This new partnership follows a string of new client wins at the start of 2026, and a landmark year for Leopard Co, which saw the Birmingham-based agency win ‘Newcomer Agency of the Year’ at the PRmoment Awards.

Leopard Co houses a 25-strong team of talented consultants offering full-service marketing solutions to clients. The agency works across a range of sectors, with extensive experience, insight and valuable connections in Home & Property, Pet, Hospitality & Leisure, Student, Health, B2B & Tech.

To find out more about Leopard Co, visit their website here.

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