The Association welcomes Pimberly, a leading UK provider of cloud-based product information management (PIM) and digital asset management (DAM) solutions, as an affiliate member.
Pimberly brings extensive experience and innovative technology to the bathroom industry, helping manufacturers streamline product data and boost digital growth. With a passion for storytelling and a focus on innovation, Pimberly enables brands to deliver high-quality, consistent product experiences across all channels – from eCommerce and in-store displays to printed catalogues and digital sales platforms.
Founded in Manchester in 2016, Pimberly has expanded rapidly, earning recognition as one of the UK’s fastest-growing tech scale-ups. The company has developed strong partnerships with leading bathroom brands, including Abode, VADO, and Aqualisa, solidifying its reputation as a trusted digital partner in the sector.
Martin Balaam, Founder and CEO of Pimberly, commented, “The bathroom sector continues to be a strong area of growth for Pimberly, and we’re proud to support industry-leading manufacturers like Abode, VADO, and Aqualisa. As product data becomes central to driving omni-channel success, from digital channels and in-store experiences to printed catalogues and digital sales enablement tools, we’re excited to help more members deliver consistent, high-quality product experiences across every route to market. Our mission is to empower manufacturers with industry-leading AI eCommerce tools they need to scale efficiently and stand out in a competitive, design-led industry.”
As digital commerce evolves and the demand for rich, accurate product information grows, this partnership enables association members to remain competitive in a marketplace where aesthetics, innovation, and user experience are key drivers of success.
Tom Reynolds, CEO of the Bathroom Association, said, “It’s great to welcome Pimberly to the association’s affiliate member network. Their understanding of product data and commitment to enhancing digital journeys align with our mission to support innovation and operational excellence in the bathroom sector. Pimberly’s tools will provide valuable resources to our members as they respond to evolving consumer expectations and digital transformation.”
Pimberly joins a community of industry leaders committed to collaboration, sustainability, compliance, and best practice. Their involvement enhances the association’s ongoing dedication to providing members access to transformative technologies and forward-thinking partners.